Privacy Policy

Last Updated: January 4, 2026

Welcome to LumeReel ("we," "our," or "us"). We are committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered video generation service at lumereel.com (the "Service").

Please read this Privacy Policy carefully. By accessing or using our Service, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.

1. Information We Collect

1.1 Information You Provide to Us

We collect information you voluntarily provide when using our Service:

  • Account Information: When you create an account, we collect your name, email address, and password. If you sign up using social login (Google, GitHub, etc.), we receive your profile information from those services.
  • Payment Information: When you purchase credits or subscriptions, we collect billing details. Payment processing is handled by our third-party payment processor (Stripe), and we do not store complete credit card numbers.
  • User Content: Images you upload, text prompts you enter, and videos generated through our Service.
  • Communications: Information you provide when contacting our support team or responding to surveys.

1.2 Information Collected Automatically

When you access our Service, we automatically collect:

  • Device Information: Browser type, operating system, device identifiers, and screen resolution.
  • Usage Data: Pages visited, features used, time spent on the Service, click patterns, and video generation history.
  • Log Data: IP address, access times, referring URLs, and error logs.
  • Cookies and Similar Technologies: We use cookies, local storage, and similar technologies to enhance your experience and collect analytics data.

1.3 Information from Third Parties

We may receive information from:

  • Authentication Providers: If you sign in via Google, GitHub, or other OAuth providers.
  • Analytics Services: Aggregated usage data from analytics providers.
  • Payment Processors: Transaction status and limited billing information from Stripe.

2. How We Use Your Information

We use the information we collect to:

  • Provide and Maintain the Service: Process your video generation requests, manage your account, and deliver the features you use.
  • Process Transactions: Handle payments, credit allocations, and subscription management.
  • Improve Our Service: Analyze usage patterns, troubleshoot issues, and develop new features.
  • Communicate with You: Send service-related notifications, respond to inquiries, and provide customer support.
  • Ensure Security: Detect and prevent fraud, abuse, and unauthorized access.
  • Comply with Legal Obligations: Meet applicable laws, regulations, and legal processes.

3. AI and Content Processing

3.1 How We Process Your Content

When you use LumeReel to generate videos:

  • Your uploaded images and text prompts are processed by our AI models to generate videos.
  • We may use third-party AI service providers to process your content.
  • Generated content is stored on our servers to enable you to access and download your videos.

3.2 Content Retention

  • User Content: Your uploaded images and generated videos are retained for as long as your account is active or as needed to provide services.
  • Deleted Content: When you delete content from your account, we will remove it from our active systems within 30 days. Backup copies may persist for a limited additional period.

3.3 AI Model Training

We do not use your personal content (uploaded images or generated videos) to train our AI models without your explicit consent.

4. Information Sharing and Disclosure

We may share your information in the following circumstances:

4.1 Service Providers

We share information with third-party vendors who help us operate our Service, including:

  • Cloud hosting providers (AWS, Cloudflare)
  • Payment processors (Stripe)
  • Analytics providers
  • Email service providers
  • AI model providers

4.2 Legal Requirements

We may disclose information if required by law, regulation, legal process, or governmental request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

4.3 Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4.4 With Your Consent

We may share information with third parties when you have given us explicit consent to do so.

5. Data Security

We implement appropriate technical and organizational measures to protect your information, including:

  • Encryption of data in transit (TLS/SSL) and at rest
  • Regular security assessments and penetration testing
  • Access controls and authentication mechanisms
  • Secure development practices

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Your Rights and Choices

6.1 Account Information

You can access, update, or delete your account information through your account settings. To delete your account entirely, please contact us at hello@lumereel.com.

6.2 Marketing Communications

You can opt out of marketing emails by clicking the "unsubscribe" link in any marketing email or adjusting your notification preferences in your account settings.

6.3 Cookies

Most browsers allow you to control cookies through their settings. Note that disabling cookies may affect the functionality of our Service.

6.4 Data Rights

Depending on your location, you may have additional rights regarding your personal data, including:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Request correction of inaccurate or incomplete data.
  • Deletion: Request deletion of your personal data.
  • Portability: Request a copy of your data in a portable format.
  • Objection: Object to certain processing of your data.

To exercise these rights, please contact us at hello@lumereel.com.

7. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. When we transfer data internationally, we implement appropriate safeguards to protect your information.

8. Children's Privacy

Our Service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. Your continued use of the Service after any changes constitutes acceptance of the updated Privacy Policy.

10. Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

LumeReel Email: hello@lumereel.com Website: https://lumereel.com

For users in the European Economic Area (EEA), we process your personal data as a data controller. Our legal bases for processing include your consent, contractual necessity, legitimate interests, and legal obligations.

For California residents, please note that we do not sell your personal information as defined by the California Consumer Privacy Act (CCPA).